- Events and Workshops
Writing In-House Direct Mail Appeals (E-appeals, Too!) That Work!” (Webinar Viewing Party)
Date
Sep 17, 2024
Time
9:30 a.m. – 11:30 a.m.
Location
New Reach, 269 Peck St, New Haven, CT 06513 (in-person viewing party for pre-recorded webinar)
Topic
Presenter(s)
Tom Ahern, Ahern Communications, Ink
If you are planning to send a year-end direct mail appeal, we have the webinar for you!
This webinar is designed for development staff (and volunteers) who write direct mail appeals, including e-appeals.
Learn the best basics for appeal writing, how the pros implement them with impactful flair, and more from presenter Tom Ahern, copywriter extraordinaire and expert in donor communications.
The Community Foundation for Greater New Haven and New Reach will co-host an in-person viewing party for fundraising professionals in Greater New Haven. We will be showing the pre-recorded webinar.
Refreshments will be served.
Questions? Contact Allison Abramson.
The New York Times wrote:
“Tom Ahern … is one of the country’s most sought-after creators of fund-raising messages.”
About the Presenter
Tom Ahern specializes in donor communications, case statements, direct mail, newsletters, audits and board/staff training. He believes almost all donor communications (newsletters, appeals, thank yous, annual reports, websites) deeply under-perform. Which is also the good news: There is immense opportunity at our fingertips. And we stand on the threshold of a public sector Golden Age, as more and more charities learn to deliver true joy to their donors.